Protein Trends: Why Consumers Want Natural & Sustainable Options
Traditional whey protein is the dominant force in the supplements market. But there’s a growing demographic of conscious consumers looking for products that provide transparency and more health-minded benefits. In this post, we break down the growing consumer demand for natural, sustainable protein and what it means for functional food and supplement manufacturers. What Do […]
Protein Quality vs Quantity: Why There’s More to Protein Than Grams
Protein quantity has historically been the measure of product effectiveness in the supplement and functional food industry. But as alternative protein sources become available, manufacturers and consumers alike are starting to realize that there’s more to protein than grams. In this post, we break down the difference between protein quantity and quality and its implications […]
How to Incorporate Efficient, Healthy Protein Sources Into the Food Matrix
Pronativ® native whey protein is one of the most efficient protein sources with scientifically-proven benefits. It can be incorporated into protein products while offering a smaller protein quantity per serving, better nutritional functionality, and a better taste while remaining accessible. However, using and incorporating Pronativ® minimally processed protein in various food matrix requires some technical […]
The Origin Story of PRONATIV® Native Whey Protein
It All Starts with the Milk You’ve heard about whey, whey protein, milk, milk proteins. but where in tarnation does all this stuff come from? It all starts with the milk. Milk is commonly known as a quality source of calcium and protein. But did you know that milk contains two main types of protein? […]